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    Mustafa Adam Ali
    Managing Director
 

Managing Director’s Note:

 “An extraordinary perfume makes a powerful signature statement. Nabeel Perfumes Group is the innovator of extraordinary perfumery.”

Innovation has established us as leaders in essence creation and packaging. Originality, our core belief enabled us to achieve the iconic success which others only dream of. We pride ourselves in thinking & doing uniquely.
Nabeel Perfumes is amongst the top manufacturers of perfumes and is the largest incense manufacturer in the Arabian Peninsula. We have an ocean of fragrance variants and thousands of aroma ingredients which we utilize to create the perfect perfumes for our loyal consumers.

We consider ourselves a contemporary group of companies with a modern outlook. We export to over a hundred countries worldwide and intend to reach every corner of the globe. Presently, we are proponents of our four homegrown brands, namely, Nabeel (Arabic and Oriental), Chris Adams (French Masstige), The Spirit of Dubai (Luxury niche) and Nuvo (value redefined). We deliver perfumes, deodorants, bakhoors and oudhs, perfume oils, air fresheners, mukhamaria, soaps, cosmetics & toiletries, gift sets, etc. to the UK, USA, Australia, Europe, Africa, South America, Asia; and every GCC country. Our 200,000+ sq. ft. manufacturing setup has a capacity to produce 60 million units per year. Nabeel has a workforce of 600+ qualified staff.

Our Mission has always been to create high-quality perfumes, with attractive packaging which we offer at value-for-money prices.

Our Motto, “Be Daring, Be First, Be Different!” speaks of Nabeel’s achievements.

Nabeel has won many accolades and certificates which are testament to our superior Quality and Standards:
- Sharjah Economic Excellence Award – Large companies / Silver winner – 2013
- Luxury Packaging Awards (London, UK) –The Spirit of Dubai shopping bags and; Dubai Royal Gift Set by Nabeel Perfumes Group of Companies – 2015
- Environmental Performance Certificate – 2013
- Good Manufacturing Practices (GMP) ISO 22716:2007
- ISO 9001:2008
- ISO 14001:2004
- OHSAS 18001:2007

My father, Founder & Chairman Mr. Asghar Adam Ali (Al Attar) is a great visionary leader. In my capacity as Managing Director, I shall continue his legacy by bringing the attributes of youth, modernity, ingenuity, versatility and incandescence to Nabeel Perfumes Group of Companies.

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